So you have bought into all the hype about the internet and you have decided to make a website. You work for 2 months straight writing content and researching keywords, you don't even pay attention to where your site is on a google search for your targeted keyword. Then you have the brilliant idea to search your keyword and hope to see your website there at the top of page of your search. For this example we will say you were targeting the keyword phrase "get rich quick using the internet." So you type that in and you are disappointed not to see your site ranked on the first page. So, you start thinking that the second page would not be that bad. However, you don't see it on the second page, now your starting to worry. After about ten minutes you finally find your site located on the hundredth page on google. You are depressed and can't figure out what went wrong. You optimized your page just as described by the experts, your page should be there on the first page. It looks like somebody forgot to build some back links.
Back links are formed when another website on the web links to your site. Google views this link basically as a vote. The more votes your website has the higher on google you get ranked. So, as in the example if you have 0 back links your site will be ranked way back on google, as opposed to if you have 5000 back links you can expect to see your website at the top. So, now that you understand what a back link is and how important it is, I will explain how to get these little goodies. However you must understand that building back links takes time, you can't expect to gain 300 quality back links overnight.
1. I believe the number one best way to gain back links is through article submission. The way article submission works is that you submit your best article to an article submission website (such as ezine.com) then when your article is accepted people can use your article on their website for free. So if you put a hyperlink in the article to your website and then 50 people use your article then you just gained 50 new back links with one article. Pretty nifty stuff, eh? So, why are you waiting here, go out and submit your best quality articles!
2. You can comment on other peoples forums/blogs. This is an easy way to get back links early on. Just visit some ones blog/forum and leave a comment that has a hyperlink to your website, this will give you a back link each time you comment!
3. Submit your website to directories. This takes a lot more time then article submissions, but it is a free back link, so why not? Plus this can also drive a little more traffic to your website/blog.
4. Use social bookmarking website! Use website like digg where you can submit a website page. With this you can also create anchor text. So if you where optimizing your page with the keyword phrase
"How to make money" you could create "How to make money" in the anchor text, thus search engine optimizing your page even more!